St. Albert & Edmonton · Since 2015

Permanent beauty, Natural You!

Brows, lips and liner — measured, shaped and colour-matched by hand. Wake up finished.

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Fresha Highly Recommended · 2026 Top Choice Award 2022 — Mark of Excellence

Top Choice Award · 2021 & 2022Certified Permanent Makeup Artist7 Natalia Way, St. Albert

01 — The Menu

Seven ways to wake up ready

Every service starts with a consultation — facial measurements, shape mapping and a colour match before a single stroke.

Eyebrows

from $400

Microblading · Ombré · Nano strokes

Shape mapped to your facial measurements, colour matched to your skin. Brows that look like they grew there.

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Lips

from $400

3D luxury lips · Lip blush · Enhancement

Softly restored colour and a sharper border — the lipstick look without the reapplying.

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Lashes & Liner

from $20

Extensions · Permanent liner · Lift & tint

No clumps, no smudging, no running. Open eyes from the moment you get up.

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Facials

from $100

Hydra medic · Peels · Dermaplaning · Microneedling

Exfoliation, extraction and treatment tailored to your skin — with an aftercare kit to keep the result.

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Facial Mapping

$60

Golden-ratio measurement · Shape design

Measured, drawn on and approved by you before any pigment goes in — the step that makes the rest work.

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Tattoo Removal

on consultation

Saline lightening · Laser · PMU correction

Old, dark or migrated permanent makeup lifted gradually — brows, liner, lips and small tattoos.

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Shop

in stock

Disposable microblading sets · Hydro dermabrasion

Professional tools and equipment, shipped from the studio to artists across Canada.

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Not sure which service is right for you?

Tell me what you want to stop doing every morning. I'll tell you what to book.

Ask Danielle

Prices shown are starting rates. Touch-ups and annual refreshes priced separately — see the full price list.

02 — Before & After

Beyoutiful results

Full gallery

Laser removal — both browsBefore · after 1 session

03 — In Their Words

5.0 · 488 reviews on Fresha

Danielle is amazing! I'm loving my new eyebrows and getting tons of compliments on how real and natural they look. I even cried happy tears.
— Jenn Lorenz

I stopped drawing my brows on every morning. Ten minutes back in my day, every single day — and nobody can tell they're tattooed.
— Client, St. Albert

She measured, mapped and showed me the shape before she started. I never felt rushed, and the result is exactly what we planned.
— Client, Edmonton

04 — The Artist

Meet Danielle

Permanent Makeup Artist & Esthetician

I've always been a creative person. Since I was a child, I've loved to draw, paint, and create things with my hands. That natural love for creativity, detail, and beauty has stayed with me throughout my life and eventually became the foundation of my career.

Before entering the beauty industry, my path took a few different turns. I worked in car sales, had some opportunities in modelling and commercials, and began university with the intention of pursuing orthodontics. When I met my husband, my plans changed — and a new chapter of my life began...

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Top Choice Award
Mark of Excellence, 2021 & 2022

The Academy