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Hey, I'm Danielle


I am the proud owner of Simply BeYOUtiful. I am a professional permanent makeup artist working from my shop in St Albert, Alberta. I provide a wide array of services focused on keeping you looking fresh, young, and beautiful.

Eyebrows highlight a person’s facial features. The right shape and color all help amplify your beauty. But perfection of appearance never came without any risks. In fact, most estheticians out there do not take into consideration various factors that go with choosing the right type of shape and color for one’s eyebrows. If you're someone who shares the same sentiments, Simply BeYOUtiful can give you the right service that you need. 

When it comes to your brows, we’ll pick the best color that suits you. We use Swiss Color products when dealing with eyebrows enhancements as they are a favorite among high fashion industries and professionals the world over. The brow dimensions will be chosen carefully based on the shape of your face to get optimal results. To make you more confident, you can book a free 15-minute consultation before undergoing the procedure.



Not only do I provide eyebrow enhancements, but I also offer eyelash extensions that will give you a sense of improved self-esteem and renewed confidence.

With the look and feel of natural eyelashes, I will redefine your eyes, making them appear more alert and inviting. Say goodbye to mascara clumps, eye irritation, smearing, smudging, and running, basically eliminating bad mascara days.

No longer do you have to deal with the mess of cleaning off all that gunk at the end of the day when all you really want to do is sleep and wake up, ready to go! My permanent makeup clinic near St Albert, Alberta is open to better serve you.


So partner with Simply BeYOUtiful today! I will personally make sure that your true beauty is amplified and help you feel like the goddess you truly are. 


Education / Training / Certification

  • Basic Micropigmentation Brows course done in Brazil from Dani Aguiar Instituto.

  • Advanced Permanent Make Up Artist ( Nano Brows, eyeliner classic and Shaded, 3D lips From Swiss Color® by Dolores Srok)

  • Certificate for work with the best pigment in Canada, Swiss Color®

  • Cosmetologist and Color Specialist from Swiss Color®

  • Certified through Dreamlash for lash extension applications

  • Dreamlash Lash extensions

  • Lash Makers ( Mega- Volume Lashes) 2018

  • 2nd Simposio de Micropigmentacao BH ( Conference PMU, speakers) 

  • Color Theory X Pigmentology for Dermopigmentation By Vivian Borges ( 16 Hours)

  • And Techniques for Despigmentation and camuflagem By Viviam Borges ( 8 hours) 

  • Diploma in Clinic Esthetic Program: At The Esthetic Institute.

  • Facial- Level 1, 2 and Advanced.

  • Laser Hair Removal 

  • IPL/ Skin Rejuvenation – Level 1, 2 and Advanced 

  • Laser Tattoo Removal

  • Chemical Peeling – Level 1 and 2

  • Microdermabrasion

  • Dermaplaning

  • Dermaneedling

  • Facial Structural Remodeling

  • Body Countoring

  • Skin Care ingrdients

  • Serene Professional Skin care Workshop

  • Cara Skin care workshop

  • Hydrodermabrasion

  • Blood born Pathogen

My Story

I am a young married Brazilian woman and a mother to a beautiful daughter & a handsome son. I moved to Canada in 2011 without speaking any English for 3 years, so English is my second language. I decided to educate myself and take courses related to the beauty industry In 2015. I started with lashes and then, in 2016, became a permanent makeup artist and founded Simply BeYOUtiful. Since then, I have taken numerous courses and worked very hard to become an expert in the industry. I've acquired more than 20 different certifications specializing in this area. In 2018, I won 1st place in a competition for the best eyeliner category in Brazil, and in 2020 I won 2nd place for best powder/Ombre Brows and 2nd place for permanent eyeliner in a Brazilian conference. 

My top priority is to continue to learn, practice, read books & educate myself to become the best I can be. I decided to take Advanced Medical Esthetic course while I was living in Calgary. It made me realize and understand more about the healing of the skin and how our skin reacts to everything inside and outside of the body. I have come to learn how significant and essential it is to take care of one's skin & that is what my goal is for my clients.
With a strong focus on client satisfaction, they leave with a smile and feeling beautiful and know they have been provided with the best results a PMU can provide. 
Their smile and reviews motivate me to become the best in this area & to continue offering everything I can to each and every client. 

I am known as a Natural Permanent Make-up Artist & I want to be YOUR "go-to " Permanent Make-up Artist. I am located in St. Albert, Alberta.

I want to show you how you can look and feel your best all the time... Timeless beauty that won't wash off with natural and flawless skin that lasts.

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